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Melange Africa -Africa’s premier lifestyle website
  • Fashion
    • Accessories
    • Clothing
    • Footwear
    • Photography
  • Beauty
    • Makeup
    • Skincare
    • Haircare
  • Lifestyle
    • Hospitality
    • Food
    • Drinks
    • Movies
    • Music
  • Events & News
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Clothing

    ClothingEvents & NewsFashion

    Emerging Fashion Brand “Cassie Daniels” announced as the new winner of E’April PR Makeover Project

    by Editor August 11, 2022

    Emerging fashion brand Cassie Daniels has been selected to replace Edjeani as the new winner for the 2022 e’april PR Makeover Project.

    Following some unfortunate incidents, e’april PR has had to disengage the earlier announced winner of the PR Makeover project. The team re-assessed all entries and decided to select Cassie Daniels to take up this opportunity.

    e’april PR believes Cassie Daniels has potential and, with the right Public Relations support, would be able to build a sustainable and thriving brand, increase brand awareness and improve its reputation.

    The PR Makeover Project selects an emerging brand and offers tailored PR Services ‘for free for a year. The Makeover Project is giving the young creative fashion brand Cassie Daniels an opportunity to experience the importance of incorporating PR into its overall brand strategy.

    Cassie Daniels gets a complete PR makeover, which encompasses revising the brand and founder profile, creating a practical communications strategy, managing their image online, securing press features, media training, and handling brand communications, amongst others.

    e’april PR has also collaborated with PurpleComms to offer Influencer Marketing consultancy during the period.

    Cassie Dainels specializes in ready-to-wear women’s apparel with unique fabrics and fulfilling custom bespoke orders since starting in 2019.

    CEO of Cassie Daniels, Miss Daniels shared her excitement “As the winner of the E’April PR Makeover Project, I wish to express my utmost gratitude and appreciation for this huge opportunity given to my brand Cassie Daniels. Over the years, my fashion brand Cassie Daniels has struggled in getting massive sales as a result of lack of good PR and Marketing strategies which motivated me to participate in the E’April PR makeover Project. Being the winner now gives me so much hope for the brand’s growth. Thank you so much for the great opportunity given to Cassie Daniels fashion brand.”

    Ms Faith Senam, CEO of e’april PR also shared that “We’re pleased to have identified a new winner for this project. Our company has long held the belief that businesses have undervalued the significance of public relations. Through this project, we would provide Cassie Daniels with the chance to see firsthand how PR can enhance their reputation, position their brand in a distinct way, and introduce them to the appropriate audiences and targets.”

    e’april PR has been in existence since 2012 with a focus on providing customized and well-tailored PR services for fashion, beauty and lifestyle brands in Africa. Having worked with numerous brands, the firm has been able to help them achieve their set PR goals successfully.

    For enquiries and more information about this project and e’april Public Relations, kindly email us at info@eaprilpr.com, Call (+233) 555 757 881 or visit www.eaprilpr.com.

    August 11, 2022
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  • ClothingEvents & NewsFashion

    Award-Winning Fashion Brand Duaba Serwaa Presents Capsule Collection “Season 4”

    by Editor August 2, 2022
    August 2, 2022

    Duaba Serwaa is a ready-to-wear Ghanaian brand that makes aesthetic designs with the contemporary woman in mind. The luxury brand…

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  • AccessoriesClothingFashion

    Chalé Socks ‘Athletics Collection’ Designed for People with Active Lifestyle

    by Editor June 30, 2022
    June 30, 2022

    The new Chalé Socks Athletics Collection is an activewear range carefully designed for people with active lifestyles. The pieces seek…

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  • ClothingFashion

    February by Serwaa Unveils Fall/Resort Collection 2022 themed “Ecstasy”.

    by Editor June 23, 2022
    June 23, 2022

    The Ghanaian Fashion industry is a burgeoning industry with a lot of creatives and designers who represent values they hold…

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  • ClothingFashionWeddings

    16 of Ghana’s Finest Designers Re-defining Traditional Wedding Gowns

    by melange June 2, 2022
    June 2, 2022

    Our weekends are never complete without stunning gowns from these designers redefining traditional wedding gowns. “Traditional dress may be defined…

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  • ClothingFashion

    Ghanaian Fashion Brand Ophelia Crossland Explores the Theme “Radiant” in its New Spring/Summer Collection.

    by Editor May 26, 2022
    May 26, 2022

    Ophelia Crossland is a renowned Fashion Brand founded by Creative Designer Ophelia Akweley Okyere Darko. The eponymous brand has unveiled…

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  • AccessoriesClothingEvents & NewsFashion

    Kejetia Boys Inc. SS’22 Collection Makes A Bold Statement on the Runway

    by Editor May 23, 2022
    May 23, 2022

    Trends come and go, and style evolves. It is important to have fashionable statement pieces that are timeless despite the…

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  • BeautyClothingEvents & NewsFashionMakeup

    Kumasi Fashion Week and AMBFair: Culture, Commerce, and Couture

    by Editor May 17, 2022
    May 17, 2022

    In partnership with Africa Makeup and a beauty fair organized by Makeup Ghana, the 6th edition of Kumasi Fashion Week…

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  • ClothingFashion

    1O Haute Looks from Ajabeng’s Ghana Awake Collection.

    by Editor May 12, 2022
    May 12, 2022

    Ajabeng Ghana’s newest collection, Ghana Awake Collection (Fall 22), follows the Afro Romance Collection (SS21). The new collection was inspired…

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  • AccessoriesClothingFashionFootwearLifestyle

    Five Black African Owned Fashion Brands to Know About

    by Editor May 12, 2022
    May 12, 2022

    With time, fashion in Africa sees emerging and already existing brands coming up with dynamic and unique styles. Following these…

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